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Summary of David Meerman Scott's Newsjacking
Everest Media
Availability:
Ebook in EPUB format. Available for immediate download after we receive your order
Ebook in EPUB format. Available for immediate download after we receive your order
Publisher:
Everest Media LLC
Everest Media LLC
DRM:
Watermark
Watermark
Publication Year:
2022
2022
ISBN-13:
9798822503663
Description:
Please note: This is a companion version & not the original book.
Sample Book Insights:
#1 The emergence of the real-time web has made newsjacking possible in a systematic fashion. The past few decades have seen the rise of brilliantly opportunistic publicists, but those opportunities were available only to media insiders.
#2 Newsjacking can be used by nonprofits, political campaigns, business-to-business marketers, and even individuals. It can work for you, too.
Sample Book Insights:
#1 The emergence of the real-time web has made newsjacking possible in a systematic fashion. The past few decades have seen the rise of brilliantly opportunistic publicists, but those opportunities were available only to media insiders.
#2 Newsjacking can be used by nonprofits, political campaigns, business-to-business marketers, and even individuals. It can work for you, too.
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