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Summary of Bernadette Jiwa's The Fortune Cookie Principle
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Summary of Bernadette Jiwa's The Fortune Cookie Principle
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Publisher:
Everest Media LLC
DRM:
Watermark
Publication Year:
2022
ISBN-13: 9781669395461
Description:
Please note: This is a companion version & not the original book.

Sample Book Insights:

#1 The secret to spreading your ideas is to understand that they have two elements: the cookie and the fortune. The cookie is the commodity, the tangible product. The fortune is the magical, intangible part of the product or service that has real value.
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